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Royal Enfield making inroads into overseas mkts

Plans assembly operations in Nepal, Bangladesh to strengthen global presence: CEO B Govindarajan

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Royal Enfield making inroads into overseas mkts
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3 April 2023 12:17 AM IST

New Delhi: Motorcycle maker Royal Enfield plans to strengthen its international presence, including setting up of assembly operations in Nepal and Bangladesh, to expand its global footprints, riding on the back of record exports last fiscal, according to CEO B Govindarajan.

The company, which is present in over 40 countries in the middleweight motorcycle category of 250cc to 750cc, is banking on its existing products and "a slew of new products lined up" to enhance its share in the markets and segments it is present. "We feel there's a huge potential for Royal Enfield to gain market share more and more in all the markets where we are present," Govindarajan told PTI.

Royal Enfield Govindarajan 
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